Business Doctrine

1. Establishing a strong enterprise for maintaining the business by following the golden means.
2. Having the flexibility to quickly respond to the change of era.
3. Contributing to the local community and protecting the environment.

Management Principles

1. Going one step ahead of the customers' expectation for providing products and services.
2. Providing products and services unbound by the difference of industry fields or business fields.
3. Doing business worldwide, aiming the coexistence and co-prosperity with all business partners.